Meet the Dutch Masters

The Arts Holland campaign in the UK which began in 2016 is continuing

The Mauritshuis, The Hague Image - Ivo Hoekstra
The Mauritshuis, The Hague Image – Ivo Hoekstra

The initiative includes leading cultural attractions in Holland and aims to encourage visitors from the UK to travel to Holland with campaign partner Ryanair. The campaign also focuses on the proximity of Dutch cities in relation to one another and aims to encourage a regional spread of visitors and city hopping.

Sandra Ishmael, UK Director, Netherlands Board of Tourism & Conventions said:

“We are very pleased to re-launch this exciting initiative in the UK. With around 2 million British visitors to Holland in 2016, Holland is a highly popular choice for short breaks. With this campaign we aim to promote the close proximity of Dutch cities to one another and to encourage British visitors to explore and experience the broad array of arts and culture on offer in Holland”.

For more information about the visiting Holland go to

Take a look at the Meet the Dutch Masters events below, click here… to enlarge

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